Macro chips

Macro chips refer to the big economic picture. The ability of companies to respond to changing conditions of the world's markets is beared in mind when investors need to regularly re-evulate their holdings.

Where the buines is going in the next few years is very important. Management strength can help in a crisis, but only if managers have earned investor's trust.

It seems that companies like Nike Inc. and Coca-Cola Co. understand pretty well this opportunities.

One thought on “Macro chips

  • August 13, 2022 at 9:45 pm
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    I agree one hundred percent with this comment. It hits at the very core of my strategies, because even the big economic picture has been distorted, out-of-focus since globalization began. This unnecessarily compounds the issue for all enterprises.

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